Crunch: Elevating the Humble Sandwich in Spitalfields Market

Nestled within the bustling Spitalfields Market, Crunch has transformed the simple sandwich into a culinary art form. Founded in 2023 by three friends who shared a sandwich obsession after a chance meeting outside a London nightclub, this innovative eatery has quickly developed a cult following for its experimental brioche creations.

Signature Sandwiches Worth the Queue

At the heart of Crunch's appeal is their perfectly toasted golden brioche, which delivers the signature crunch that inspired the restaurant's name. Chef Joni Francisco, who trained under Nuno Mendes at Chiltern Firehouse, brings serious culinary expertise to these handheld delights.

Standout offerings include the Patty Melt (featuring truffle-injected Angus beef patties with red Leicester cheese and truffle mayonnaise), Michael's Chicken Sandwich (crispy fried chicken with shredded lettuce, baby pickles, and homemade dill aioli), and Donald's Duck (slow-cooked Gressingham duck leg with smoked apple sauce). Vegetarians and vegans aren't forgotten, with options like the Umami Shroomwich featuring Japanese-style fried oyster mushrooms with miso marinated vegetables.

Beyond the Sandwich

Crunch elevates the entire meal experience with sides that are anything but ordinary. Their 1000-Layer Potatoes are a standout alternative to traditional chips—hand-cut, fried, and layered into a unique potato terrine served with Bloody Mary ketchup. For dessert, don't miss their creative offerings like the Pain Perdu (made from leftover brioche in a thoughtful nod to reducing food waste) and the popular Chocolate Bomb (choux pastry filled with rich ganache).

Whether you're seeking a quick market lunch or a satisfying dinner, Crunch delivers a sandwich experience that pushes boundaries while remaining utterly delicious—proving that sometimes the most humble food concepts can deliver the most extraordinary flavors.